Company: Ab Velo-Moto Oy, trading name VM Sport
Business ID: 3187594-2
Email: [email protected]
Telephone: 06 723 0511
Contact person: Sami Vaskivuo
Grounds for data collection and processing
Personal data is collected and processed to enable us to manage the customer relationship. Customer relationship management involves, for example, placing an online order, notifying you of the arrival of the ordered product, processing complaints, notifying you of the completion of the service, filling in a finance application and establishing the ownership of the bicycle. The customer is not obliged to disclose his/her data when making a purchase, but is responsible, for example, for keeping the bicycle's warranty receipt/proof of purchase for claims or insurance purposes. When leaving the bike for servicing, the customer must give his/her name and telephone number so that he/she can be informed when the service is completed.
Data content of the register
The following personal data may be stored in the customer register: name, address, telephone number, e-mail address, company or entity represented, position in the company, method of payment, content of the purchase, make and model of the bicycle and date of purchase. VM Sport does not process payment card data.
Data retention period
The data in the customer register is kept indefinitely or until the data subject requests the removal of their data from the register. The data is kept to facilitate the customer's repeated transactions and, for example, to verify the accuracy of a claim in the case of a bicycle frame accident.
Regular sources of information
Data may be stored in the register when a customer makes a purchase in VM Sport's online shop or store, or when a customer provides their data by phone, email, through the company's social media channels or in other interactions with the company, for example at events.
Disclosures of data
Regular data transfers include the transfer of the subscriber's contact details to an external carrier. The transfer of this information is necessary for the delivery of the products ordered. Reusrs Bank Ab is the data processor for the financial application. You can find out more about Resurs Bank's privacy policy from this link. Otherwise, personal data will only be disclosed to third parties if required by law and for compelling reasons of public authority. Data will not be disclosed outside the EU or the European Economic Area.
Automatic decision-making
No automated decision-making or profiling of the data subject is carried out.
Protection of the register
The information in the customer register is stored in an electronic system protected by firewalls and passwords. Access to the system is restricted to staff members who, in the performance of their duties, are authorised to process the data. The data stored in the online shop is protected both by firewalls at server level and by a separate security directory and strong passwords/authentication procedures. We pay particular attention to the processing of all personal data.
Rights of the data subject
The data subject has the right to obtain restriction, rectification or erasure of data processing (right to be forgotten) and to be informed of the data stored about him or her. Requests for review, rectification, restriction or erasure should be addressed in person at our shop or in writing to VM Sport, Kanavapuistikko 8, 68600 Pietarsaari. Verification of identity may be required. Requests will be processed as quickly as possible, but no later than 30 days after receipt of the request.
Marketing
Personal data stored in the register will not be used for marketing purposes without the express consent of the data subject. Consent can be given, for example, by subscribing to a newsletter on the VM Sport website, by allowing marketing verbally when making a purchase in the store, by allowing marketing at the online checkout (opt-in) or by allowing marketing by ticking the relevant box when filling in a sweepstake or other coupon. You can unsubscribe at any time by clicking on the “unsubscribe” link at the end of the newsletter.
Analytics and cookies
VM Sport's website may use both essential cookies, statistical cookies and marketing cookies. You can choose which cookies you allow when you arrive on the site. Necessary cookies allow you, for example, to store your preferences and settings on different pages. These cookies are enabled by default and cannot necessarily be disabled. You can always refuse to allow them to be loaded in your browser, but the site may not function as expected. Necessary cookies also allow you to store your login information when you sign in to your e-commerce customer account.
Statistical and analytical cookies are used to monitor the behaviour of visitors to the website. This information is used to optimise the website in terms of both functionality and content of interest. The main tool used is Google Analytics. Google Analytics records information such as the pages you visit, your current IP address, the browser and operating system you use and the duration of your session. Google's ability to use and share information collected by Google Analytics about your visit to our website is governed by the Google Analytics Terms and Conditions, which can be found at here and Google's privacy policy, which can be found in the here.
VM Sport can use Facebook pixels to identify people who have visited the site and to provide relevant marketing content on Facebook-owned social media platforms. Some marketing campaigns may also use Google's remarketing feature to provide relevant content when a user who has visited our site arrives at a Google partner site. Marketing opt-outs are not automatically enabled and must be enabled by the site visitor on their first visit.

